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2026-01-14 14:47:01 -

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2026-01-14 14:47:01 -

NBC Sports is rolling out AI-powered player tracking that lets mobile viewers lock onto specific athletes in real-time — tech originally developed by Japan's Nippon Television. This is a clever application of computer vision that could reshape how we consume live sports, turning passive broadcasts into personalized viewing experiences.

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NBC Sports’ new real-time player tracking lets viewers focus on their favorite athletes

NBC Sports introduced a new AI-powered player tracking system that will let viewers on mobile devices zoom in and focus on their favorite athletes. It's the first time the viztrick AiDi technology, which was developed by Japan's Nippon Television Network, will be used by another broadcaster. NBC Sports plans to implement the feature for its […]

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